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The Juventus Fan Token Offering has begun! The first fans are funding their accounts with payments live on socios.com
The first Fan Token Offering (FTO™) for our blockchain-based fan voting and rewards platform Socios.com is open!
Payments are live, which means that it’s time to invest in your favorite team by purchasing their tokens – Juventus will be the first football club ever tokenized on this revolutionary basis.
The supply of Juventus Fan Tokens is limited to 20,000,000, and once they are all sold, no more will be produced.
A significant number of the total 20,000,000 supply has already been made available for purchase in the FTO.
The launch price of each individual $JUV is around €2, depending on the exchange rate for $CHZ at the time of purchase; the price of $JUV will fluctuate according to supply and demand once the marketplace feature is launched, and Fan Tokens can be traded by fans.
We are proud to be the first Club to be activated by Socios.com on its platform, inaugurating a new way to interact with our fans around the world
Giorgio Ricci, Chief Revenue Officer of Juventus
Alexandre Dreyfus, CEO and Founder of Chiliz & Socios.com, said: “The goal celebration song is integral to the matchday experience. For eight years, Juventus fans watching the games live at the Allianz Stadium and following the action around the world, have celebrated to the same tune. Now they have the opportunity to choose the next crowd anthem.
“When Juventus fans decide on the new goal celebration song, they will make history by becoming the first supporters of any team to take part in the club-decision making process through Fan Tokens. That makes us incredibly proud.
“Our purpose, our ‘raison d’être’, is to give fans the chance to get closer to the clubs they love. There’s 423 million Juventus fans around the world who now have that opportunity. And, as well as giving fans the chance to make their voice heard, we’ve also created a powerful new communication channel for the club, allowing them to better understand, recognise and reward their global fanbase.
News Source: Press Release
